What Are Backlinks?

If you know what backlinks are, then you can skip this section. Backlinks are incoming links to your website, and they are essential for making your website rank well in the search engines. This is because these days search engines calculate something called “link popularity” and that is determined by how many backlinks you have, where they are coming from, and how many backlinks the sources of your backlinks have. It gets complicated, but essentially, the more backlinks you get, the better.

Backlinks come in two categories, nofollow and dofollow. They look identical when appearing in a browser; the difference is a qualifier called “rel” in the HTML source code of the links. The nofollow backlink instructs search engines to disregard it when calculating link popularity. Hence nofollow backlinks are, to put it bluntly, useless backlinks. Meanwhile, normal links – called dofollow these days to distinguish from nofollow backlinks – are quality backlinks.

The reason many backlinks are nofollow is that sites are punished for selling dofollow backlinks (as this artificially boosts link popularity), and outgoing link popularity per link is diluted by a large number of dofollow backlinks on a page.

Your Backlinks on Qassia

At Qassia – and as far as we know, only at Qassia – you can get unlimited quality (dofollow) backlinks. These backlinks are found on intel pages. Intel is content contributed by Qassia members, and each intel page may contain one backlink pointing to the contributing member’s website. So you get one backlink to a site of your choosing per intel you contribute.

The backlink is found right under the intel content, and is accompanied with a screenshot of your website.

The dofollow backlinks from the intel pages pointing to your websites are set when the contributor adds intel. On the form for adding intel, there is a section for choosing the backlink, from a list of websites the contributor has added to Qassia. Note that we only allow backlinks to authenticated sites; if the website has not been authenticated, the backlink will not appear on the intel page.

Nofollow Links

Links to your website(s) will also appear on your user page, in our tags directory, and in our search results, as well as in the list of top sites, but these links – unlike the links on intel pages – will all be nofollow links.

However, links pointing to our intel pages (which bear your backlinks) are dofollow even on your user pages, in our tags directory, and our search results, ensuring that link clout is passed on to your backlink.

Improving Your Backlink Quality

To enhance your link popularity gain derived from Qassia, try to add as much intel as possible of as high quality as possible. Intel of high quality (with a high rating assigned by fellow users of about 3.0 or higher) is listed on our front page and gets indexed much more rapidly by the search engines than intel of low quality.

Just one or two backlinks from Qassia may not have much of an effect, so add as many intel as possible. Note that intel of low quality (composite grade of 2.0 or lower) is not archived on the same page as the other intel, and may not be listed at all in our tags directory or search results, as only the top 10 intel in terms of grade are included.

In conclusion, it is important to keep adding backlinks of consistently good quality, in order to gain maximum benefit from Qassia.

For more details, visit: qassia.com

To Your Online Marketing Success!

Ben

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About the Author

Ben is a full-time professional network marketer, coach, teacher & trainer. He has built organizations in excess of 20,000 members, spanning 14 countries, producing multiple millions in group sales volume. Today Ben makes it his passion to assist others in living a life on purpose, and in doing so, realizing their true full potential and financial independence.

5 Comments

ArtofWinning

30. Jul, 2010

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Benjamin Kee

31. Jul, 2010

Thanks for stopping by…Glad you enjoyed it. You bet, just please don’t edit it and please and provide a back-link.

Thanks again,
Ben

PS. My twitter is @benjaminkee

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